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          Spotlight on Change

          FAST-FORWARD TO A NEW MEDIA WORLD

          New digital business models are being adopted across the industry to deliver personalized services at scale and enhance the subscriber experience.

          REMODELING THE MEDIA LANDSCAPE


          Mainstream media and entertainment (M&E) companies were among the earliest adopters of digital technologies.

          Yet in today’s climate, where new-breed media companies respond to changing consumer expectations at digital speeds, it’s as if they’ve just begun

          At Cognizant, we help broadcasting, publishing and entertainment firms stay ahead by defining new revenue models and leveraging new technologies, such as artificial intelligence (AI), machine learning, internet of things (IoT) and blockchain.

          SEGMENTS WE SERVE

          ADVERTISING

          Stay ahead of the curve with our digital advertising, direct marketing and asset management solutions for creative content.

          BROADCASTING

          Align content offerings to demand, increase audience engagement and improve management of media assets and rights.

          FILMED ENTERTAINMENT

          Helping studio and entertainment companies accelerate transformation while optimizing legacy business models.

          GAMING

          Customer experience solutions that help you evaluate opportunities, explore revenue models and thrive in today’s gaming markets.

          MUSIC

          Services and industry expertise that help you achieve digital transformation and expand into new markets.

          PRINT & PUBLISHING

          Solutions to help print and publishing companies deliver more personalized content over digital channels.

          CONSULTING & SOLUTIONS

          Learn more about our prebuilt solutions and consulting services well suited to M&E companies.

          Cognizant's Intelligent VideoXperience delivers a comprehensive video ecosystem that improves overall content experience, enhances customer satisfaction and increases revenue at lower delivery cost.

          VIEW PDF

          Explore key service lines for this industry:

          LATEST THINKING

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          TAKE THE FIRST STEP

          Serving customers by looking forward as well as back is a big promise, but the power of today's new digital capabilities is vast and growing.

          Let's talk about how digital can work for your business.

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          Thank you for your interest in Cognizant.

          We’ll be in touch soon.